#tiktok-ads
2 posts tagged with tiktok-ads.
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How to make AI UGC ads, including the FTC and platform rules on AI testimonials
AI UGC ads use an AI avatar to deliver a creator-style video ad, at a fraction of the cost of a real creator. Tool prices from the vendors' own pages, a workflow that keeps humans where they matter, and the rules: the FTC's 'actual consumers' requirement, TikTok's AI-generated content label, Meta's AI info label and consent for likeness.
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Do AI-generated ads work? What the tests show, beyond the TikTok systems
Where AI-made ads match human ones and where they fall short, what the AI ad systems sold on TikTok actually do, how many genuinely different ads Meta and TikTok want, the tools and their costs, how many ads your budget can really test, and the labelling rules.